Daniel Griffin
dsmgriffin.co.uk
Daniel Griffin is the author of "Press Start," a book focused on gamification models and frameworks.
While specific biographical information is not provided in the given documents, it can be inferred that Griffin has expertise in the field of gamification and its applications.
His work in "Press Start" suggests a background in game design principles, user engagement strategies, and possibly marketing or consumer behavior.
Griffin's approach in the book, which includes numerous examples and a custom framework, indicates a practical and experience-based understanding of gamification concepts.
His writing style is described as enjoyable and relatable, suggesting an ability to communicate complex ideas effectively to a general audience.
