David A. Lax

David A. Lax is a renowned expert in the field of negotiation and deal-making.

As the co-author of "3-D Negotiation," he brings his extensive experience and knowledge to the book.

Lax is known for his innovative approach to negotiation, focusing on a three-dimensional framework that goes beyond traditional tactics.

He has a background in academia and consulting, having taught at Harvard Business School and co-founded a negotiation advisory firm.

Lax's work emphasizes the importance of strategic setup and deal design in addition to negotiation tactics.

His insights have been widely recognized in both academic and business circles, making him a respected authority in the field of negotiation.