Denise Lee Yohn

Business
  • Denise Lee Yohn is a leading authority on brand-building with 25 years of experience working with renowned companies.

  • She held high-level positions in advertising and marketing, including vice president at Sony Electronics.

  • Yohn authored "What Great Brands Do" and "Extraordinary Experiences," challenging readers to rethink brand-building.

  • She contributes to various publications and speaks at business events.

  • Yohn serves as brand director for TEDx San Diego and sits on a YMCA board.

  • Her personal achievements include hiking Mount Kilimanjaro and dancing with a professional ballet company.

Books by Denise Lee Yohn