Étienne Garbugli

Étienne Garbugli is a multifaceted professional working at the intersection of technology, product design, and marketing.

He has founded three startups: Highlights, Flagback, and HireVoice.

As a five-time entrepreneur, Garbugli has extensive experience in the startup ecosystem.

His expertise extends to usability and UX research, where he is recognized as an expert.

This background in both entrepreneurship and user experience makes him well-suited to write about lean methodologies in the B2B context, combining practical startup knowledge with a user-centered approach to product development.