Jeff Lawson

Jeff Lawson is the co-founder and CEO of Twilio, a cloud communications platform.

He has extensive experience in the tech industry, having worked at companies like Amazon and Stubhub.

Jeff Lawson draws on his background as both a developer and business leader to provide insights into the role of software in modern companies.

His expertise in building successful tech startups and understanding developer culture informs the book's content.

Lawson is known for his innovative approach to business and technology, emphasizing the importance of empowering developers and fostering a culture of experimentation and creativity in organizations.