Jeffrey Rothfeder

Jeffrey Rothfeder is an experienced business journalist and author who has written extensively about Honda Motor Company.

His work demonstrates a deep understanding of the automotive industry and corporate management practices.

Rothfeder's writing style is described as engaging and informative, with a talent for weaving historical context and anecdotes into his narrative.

While some readers note a bias towards Honda in his work, his research appears thorough, including interviews with numerous Honda employees.

Rothfeder's background in reporting on the company over many years lends credibility to his insights, though some readers question whether he critically examines all aspects of Honda's story.