John S. Hammond

John S. Hammond , Ralph L. Keeney, and Howard Raiffa are experts in decision-making and negotiation analysis.

Hammond is a former professor at Harvard and MIT, now a management consultant.

Keeney is a professor at the University of Southern California and runs a consulting practice in San Francisco.

Raiffa, a professor emeritus at Harvard, is recognized as a founder of decision sciences.

With over 50 years of combined research and experience, they collaborated to write Smart Choices, aiming to help readers make better decisions in both personal and business contexts.

Their academic backgrounds and practical experience lend credibility to their approach to decision-making.