Matthew Paulson

Matthew Paulson is the author of Email Marketing Demystified.

He is an experienced email marketer who has successfully monetized his own mailing list, generating an annual revenue of $2.5 million.

Paulson's book draws from his personal expertise in the field, offering readers practical insights and strategies.

His approach focuses on sharing knowledge rather than selling additional products or services.

Paulson emphasizes the importance of building and controlling one's own email list as a key component of successful marketing.

His writing style is praised for being clear, concise, and easy to understand, making complex email marketing concepts accessible to readers at various skill levels.