Richard Cooper

  • Richard Cooper is a controversial figure known for his YouTube channel "Entrepreneurs in Cars" and his book "The Unplugged Alpha." He presents himself as a self-made millionaire and relationship expert, offering advice to men on dating, business, and self-improvement.

  • Cooper's work is often associated with the "Red Pill" philosophy, which espouses traditional masculinity and skepticism towards modern feminism.

  • His background includes experience in credit and risk management.

  • Cooper's content frequently draws from his personal experiences, including a divorce, which has shaped his perspectives on relationships and gender dynamics.

  • His views are polarizing, with supporters praising his blunt honesty and critics accusing him of promoting misogyny.

Books by Richard Cooper