Robbie Kellman Baxter

Robbie Kellman Baxter is a respected authority on the Membership Economy, having coined the term and authored two books on the subject.

Robbie Kellman Baxter brings over 20 years of strategy consulting and marketing expertise to her firm, Peninsula Strategies.

She advises companies on leveraging subscription pricing, digital communities, and freemium models to build stronger customer relationships.

Baxter has worked with startups, mid-sized companies, and industry leaders across various sectors.

A sought-after speaker and writer, she has presented at top universities and corporations worldwide.

Baxter holds an MBA from Stanford and graduated with honors from Harvard College.