Roger Dooley

  • Roger Dooley is an entrepreneur, marketing consultant, and author specializing in neuromarketing.

  • He founded Dooley Direct LLC, a marketing consultancy, and co-founded College Confidential, a leading college-bound website later acquired by Hobsons.

  • Dooley writes extensively on neuromarketing, maintaining a popular blog on the subject and contributing to Forbes.

  • His work focuses on applying neuroscience and behavioral research to marketing strategies.

  • Dooley's expertise lies in translating complex scientific concepts into practical marketing tactics.

  • He is known for his ability to bridge the gap between academic research and real-world business applications, making him a sought-after speaker and consultant in the field of consumer behavior and marketing innovation.

Books by Roger Dooley