Ros Atkins

Ros Atkins is a prominent BBC journalist and presenter known for his work on Outside Source and the Media Show.

He gained recognition for developing viral explainer videos that effectively break down complex news stories.

Atkins' expertise in clear communication stems from years of experience in high-pressure newsrooms.

Beyond his broadcasting career, he founded the BBC's 50:50 Project, an initiative aimed at improving gender representation across the organization.

This project's success led to its adoption by various institutions worldwide, showcasing Atkins' influence beyond journalism in promoting diversity and inclusion in media.