Sendhil Mullainathan
Sendhil Mullainathan is a behavioral economist and professor at Harvard University.
He is known for his work on poverty, behavioral economics, and machine learning.
Mullainathan has received numerous awards, including a MacArthur Foundation "genius grant." He co-founded ideas42, a non-profit that applies behavioral science to social problems.
Mullainathan's research focuses on how cognitive limitations and biases affect decision-making, particularly in resource-scarce environments.
He has published extensively in academic journals and co-authored popular books like "Scarcity" to bring behavioral economics insights to a wider audience.