Thomas A. Freese

Thomas A. Freese is a renowned sales expert and author.

He is best known for developing the Question-Based Selling (QBS) methodology, which focuses on using strategic questioning techniques to improve sales effectiveness.

Freese has extensive experience in sales training and consulting, working with various organizations to enhance their sales processes.

His expertise lies in helping salespeople build credibility, uncover customer needs, and create value propositions.

Freese's approach emphasizes understanding customer perspectives and tailoring sales strategies accordingly.

He has written multiple books on sales techniques, with "Secrets of Question-Based Selling" being one of his most popular works.