W. Chan Kim
Business
W. Chan Kim is a renowned management expert and co-author of the bestselling book Blue Ocean Strategy.
As Co-Director of the INSEAD Blue Ocean Strategy Institute and a Chair Professor at INSEAD, Kim has significantly influenced strategic management thinking.
His work has gained global recognition, with Blue Ocean Strategy translated into 44 languages and selling millions of copies worldwide.
Kim has received numerous accolades, including being ranked among the top management gurus by Thinkers50 and named one of the world's best business school professors.
He advises various countries and organizations, contributing to business and economic thinking on a global scale.
Books by W. Chan Kim

Blue Ocean Strategy
by W. Chan Kim
•
2004
•
240 pages
4.02
83.5K ratings
Business
Entrepreneurship
Management

Blue Ocean Shift
by W. Chan Kim
•
2017
•
336 pages
3.91
1.8K ratings
Business
Management
Entrepreneurship

Beyond Disruption
by W. Chan Kim
•
2023
•
240 pages
3.73
150 ratings
Business
Design