Youngme Moon

  • Youngme Moon is a professor and former Senior Associate Dean at Harvard Business School.

  • She is known for her expertise in marketing strategy and brand differentiation.

  • Moon has authored case studies and articles on innovative companies and consumer behavior.

  • Her work focuses on how brands can stand out in competitive markets.

  • Moon chairs the MBA program at Harvard and is recognized for her engaging teaching style.

  • She has received awards for her contributions to marketing education and research.

  • Moon's approach combines academic rigor with practical business insights, making her a respected voice in both academic and professional circles.

Books by Youngme Moon